How do I follow up after a missed appointment?
Hi [Name], we missed you at your appointment today. Please message us if you would like to reschedule based on our available times.
Before you send the message
- Confirm the missed date, time and service before messaging.
- Apply the same no-show or cancellation policy consistently.
- Offer only appointment times that are genuinely available.
Use this message first
SMS version
Keep the booking, date or available option and the action the customer must take.
Email version
Use email for detailed booking terms, policies, attachments or changes that both sides may need to reference later.
What to do next
- First message: Confirm the booking detail or problem and offer the next available action.
- Second message: Restate the deadline, policy or available options before the slot changes.
- Close the loop: Release the date or record the cancellation only under the stated policy.
Common mistakes
- Sounding angry in the first message.
- Ignoring your own cancellation policy.
- Letting repeat no-shows block paying customers.
Why this works
It works because it records the missed time and moves directly to the policy-based rebooking choice.
Need this written for your exact business?
Use the free Customer Message Generator to turn your situation into a ready-to-send WhatsApp message, SMS text, Instagram DM, Facebook reply, or email.
FAQ
How do I follow up after a missed appointment?
Confirm the missed appointment, stay professional, and offer a rebooking option only if your policy allows it.